How to Use Colors Effectively in Content Marketing

Ever since artists combined chalk, charcoal, soil, and animal fat to create a basic palette 40,000 years ago, colors have been used to create a mood and feeling. Color is used to influence how we view our surroundings and elicits a variety of emotions. Think about the Coca-Cola logo. One of the first things that […]

How to Stay on Task While Working Remotely

Technology is making it easier for more people to work remotely. You can partake in a video conference without leaving your living room, reply to emails at while enjoying a latte at a local café, and use cloud collaboration software from the deck chair of your hotel pool. Unfortunately, you’re also prone to distractions that […]

Why I Write

I would be lying if I said that I’m not bashful about creating this site.  While not necessarily shy, I only had acquaintances until 8th grade when my neighbor, Amanda Troyer, thought I was friend-worthy.  Before then it was just myself and the pages I filled. Writing is and has always been a very personal, […]